As a Graphic Design Intern at Stanley, I immersed myself in the fast-paced environment of a growing company. My role included contributing to webpage refreshes, designing emails, and supporting on-set photography. I expanded my skill set by creating animations for social media and designing comprehensive signage for a major media event in NYC.
As a Graphic Design Intern at Stanley, I rapidly advanced my email design skills, transitioning from the Canadian to the US market. By breaking away from conventional layouts and incorporating organic elements, I created dynamic and engaging email campaigns that generated over half a million dollars in revenue for the company in just three months.
Leveraged After Effects to create dynamic animations for Stanley's social media and SMS campaigns. By infusing motion into graphics and text, I boosted engagement and effectively communicated the brand's energy. This role expanded my animation skills and contributed to Stanley's innovative marketing strategy.
Leveraged Photoshop expertise to enhance product visuals for Stanley's Canadian website. By manipulating product colors and digitally adding engravings, I created fresh and engaging product displays. These image enhancements contributed to a better online shopping experience while demonstrating my ability to solve creative challenges with technical precision.
I transitioned into print design by creating materials for Stanley's NYC influencer event. Balancing brand guidelines with the event's atmosphere, I designed print pieces that aligned with the venue's aesthetic while staying true to Stanley's identity. This project showcased my ability to create impactful designs within specific parameters.