kiki wordmark

KIKI Magazine is a celebration of drag culture. Each issue is a visual feast, showcasing the artistry and diversity of the drag scene. Through compelling storytelling and bold design, I bring the world of drag to life, one page at a time.

Volume 01 Seattle.

Vol 02 Chicago.

chicago cover

Vol 03 NYC.

The Brand

KIKI Magazine celebrates the vibrant spirit of drag culture. Inspired by the concept of community and self-expression, the magazine showcases the artistry of drag performers worldwide. Each issue is a platform for diverse voices and visual storytelling.

Brand Traits

Culture. Empowering. Vibrant.

Mission Statement

Kiki Magazine illuminates the transformative art of drag, celebrating the cultural diversity and empowering stories of drag artists from city to city. We bring the vivid tapestry of drag culture to our readers, fostering appreciation and unity within the vibrant drag community.

Positioning Statement

Kiki Magazine offers an unparalleled exploration of drag, blending rich cultural history with a spotlight on the empowering narratives of local drag artists, setting the stage for an inclusive celebration of the art form's diverse beauty and resilience.

Company Promise

Kiki Magazine promises to honor the art of drag in every issue, providing a vibrant showcase of the culture, creativity, and courage that define drag communities around the globe, while celebrating the power of self-expression and the spirit of inclusivity.

Early Concepts

early concept boards

Final Concept Board

concept board

Logo Design

The KIKI Magazine logo is a bold wordmark that captures the brand’s vibrant energy. A secondary logo, merging lips with the letter ‘K,’ symbolizes the essence of conversation and community central to the magazine’s identity.

Early Logo Ideas

kiki logo iterations

Early Logo Ideas

kiki logo iterations

Primary Wordmark

kiki wordmark

Primary Logomark

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The Photoshoot

To bring KIKI Magazine's vision to life, I organized a photoshoot featuring four local drag queens. Collaborating with photographer Ethan Fields and lighting director Coraima Toro-Raygoza, we created a series of captivating images that embody the magazine's spirit. This hands-on approach ensured the final product aligned perfectly with the KIKI aesthetic.

The Moodboard

photoshoot moodboard

The Talent

Curating a talented team of local drag queens was essential to KIKI Magazine’s success. Led by the incredible Rubi Venus, we assembled a group of artists who generously shared their talent and spirit. Their collaboration was instrumental in creating authentic and powerful imagery for the magazine.

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